Wie man mit Shitstorms umgeht, ohne den Verstand zu verlieren
Ein Leitfaden für die Öffentlichkeitsarbeit
How to Deal with Shitstorms Without Losing Your Mind – A Guide to Public Relations
When cultural institutions are confronted with anti-Semitic open letters, online backlashes, or calls for boycotts, they face pressure to take a stand. Especially since October 7, 2023, debates have been escalating rapidly—leading to anti-Semitic remarks in public, the withdrawal of Jewish artists, and staff members at these institutions reaching their breaking points. As a result, cultural institutions are scaling back their programming out of concern that they might find themselves in a similar situation again. All of this comes at the expense of artistic freedom—and at the expense of the participation of Jewish artists or those critical of antisemitism. This guide offers a pragmatic overview of these dynamics and possible courses of action, in the hope that it will help staff at cultural institutions navigate such situations.
